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15 Ide Kreatif Pemasaran

Written By Bodhonk on Sabtu, 22 Oktober 2011 | 03.02

1. Greenpeace: Tree

“Deforestation continues with the turn of a page” (Advertising Agency: LINKSUS, Beijing, China)

2. It’s a Boy Card

“Insert finger and open. It’s a boy!” A card announcing the arrival of a baby-boy.

3. South Africa Tourism: Zebra

“It’s closer than you think.” Ambient idea for South Africa Tourism. Zebra Crossing signs around traffic lights in Mumbai were painted to look like the stripes of a real zebra. (Agency: Contract, Mumbai, India)

4. Hawaiian Tropic: Enjoy The Sun

Agency: Grey, Stockholm, Sweden

5. Styx Underwear: Only Time

Styx Underwear for men has a special character –offers a unique design that ensures that no part of the cloth will get entangled, in the middle of a manґs rear end (buttocks).

6. WWF: Billboard

“Save paper, save forests.” (Advertising Agency: Saatchi & Saatchi, Paris, France)

7. Comedy Central: Hand

Art Director / Copywriter: Rod Henriques

8. Business card for Dr. Kiprov – Cosmetic Surgery

Via the use of two rubber inserts, this business card shows the effect Dr.Kiprov’s cosmetic surgery can have. (Advertising Agency: Demner, Merlicek & Bergmann, Vienna, Austria)

9. Chart Business Card

Ideally, you can trust your financial advisor to sell before a downturn and buy stocks before they go up. And so, a double-sided business card to communicate this dual promise. (Advertising Agency: Rethink, Canada)

10. Bavaria Pilsner Beer: Book

Men are from Bars. Women are from Venus. (Advertising Agency: KesselsKramer, Amsterdam, The Netherlands)

11. Clear: No Dandruff

“Clear. No Dandruff.” Ad created to show effectiveness of Clear in eliminating dandruff. (Advertising Agency: Lowe/SSP3-Bogotá, Colombia)

12. Total Nutrition Corporation, GNC Burn 60: Burn Bag

See more examples of creative bagvertising here. (Advertising Agency: DDB DM9JaymeSyfu, Manila, Philippines)

13. Alzheimer’s New Zealand: Eraser USB Stick

Actual working erasers were hollowed out and fitted with USB memory sticks. The message displayed on the top is: ‘Alzheimer’s erasers your memories. Save them.’ On the reverse side was the Alzheimer’s New Zealand logo and website alzheimers.co.nz. (Advertising Agency: Colenso BBDO, Auckland, New Zealand)

14. EIZO: Pin-up Calendar 2010

EIZO medical imaging high precision displays for the examination and diagnosis of radiographs. Whereas craftsmen are showered with pin-up-calendars at the end of every year, this kind of present is less popular among medics. EIZO breaks this taboo. This pin-up calendar shows absolutely every detail. (Advertising Agency: Butter, Berlin/Duesseldorf, Germany)

15. Ballet Classes

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