1. Creative Japanese Pastry Packaging
Creative product packaging idea from Japan. According to one Internet
commenter “the packaging says “Black melon bread.” More like a pastry
snack out of a vending machine than just a cookie.” (link)
2. Note
Choosing plastic wrap for non-perishable is often a choice that is
unjustifiable for the real needs of the product. To address this
problem, Corinne Pant looked at the real needs of electronic parts
packaging. In a poetic and very functional gesture, it shows us once
again that “less is more”. (Designer: Corinne Pant)
3. Honey Packaging for Klein Constantia Farm
The small white box resembles a bee have box with embossed ridges to
denote planks of wood & nails. The famous Klein Constantia crest is
gold foiled on the front of the box below the diecut slit that has one
bee on its way into the box inviting you to open the packaging. The box
opens to reveal a, bee covered, honey comb pattern as well as small
diecut bees packaged inside each box. (Designer: Terence Kitching at At Pace design and Communication)
4. Smirnoff Caipiroska
To launch the new formula of the flavors of Smirnoff Caipiroska, the
Brazilian drink that is popular worldwide, design agency JWT created
bottles with the texture of the fruit for the flavors lemon, passion
fruit and berries and a diagonal perforation, so that consumers could
feel the unique experience of peeling a drink made of fruit. (Designer: JWT)
5. NYC Spaghetti
“I created this spaghetti packaging for a university project last
year. The brief was to package one of 5 difficult items i.e. eggs, a
rose, custard powder, spaghetti or marbles. I chose spaghetti.” (Designer: Alex Creamer)
6. Butter! Better!
“Whenever we eat bread, at the picnic, in the cafe or airplane,
we usually use disposable butter. I replaced its ordinary container lid
with a wooden, knife shaped one. This way butter can be easily and
quickly spread. Butter has 4 flavors which allow the user to make a
choice, just as he would chose his favorite ice-cream. This container is
not only easy and fast to use but also it makes daily routine of
spreading butter more fun and exciting.” (Designer: Yeongkeun)
7. Scanwood
Scanwood is Denmark’s largest manufacturer of wooden kitchen
utensils, selling their products in Europe and the Middle East. The
company wanted to communicate the fact that their products are made
through an environmentally friendly process and are of course also made
from all natural materials. (Designer: Goodmorning Technology)
8. Blush Matches
Matches with a striking strip right on the panty. It just feels great to “light your fire”. (Advertising Agency: BBDO Berlin)
9. Porkinson
The flamboyant bowtie design embodies Parkinson’s quintessentially
English personality while providing great standout and navigation on
shelf. ‘The bowtie leapt out as a strong symbol of English exuberance
and class. It also offered a vast array of colour and pattern to enjoy.
(Designer: Jones Knowles Ritchie)
10. Quick Fruit
The idea behind Quick Fruit packaging is a fruit sliced in half
showing the core of the fruit as the lid of the product. A clean, simple
logo with the letter “Q” depicting a cup with a spoon appears on the
lid and side. (Designer: Marcel Buerkle)
11. The Tulip
Wine Innovations deleveloped this ingenious concept of a single
serving wine glasses called The Tulip. Just like a container of yogurt
it has a peal-off foil lid. The wine is sealed using patented technology
to maintain wine quality and to give a shelf life of over 1 year. The
wine glass are filled with red, white or rose wine and is made from
plastic so there are no worries of broken glass. (Designer: unknown)
12. Guggle Bum
Packaging design for a fun and twisted bubble gum brand. Beneath the
cutesy exterior lies an unexpected twist: removing the outer box reveals
the skeleton of each “bum”. (Designer: jjaaakk design)
13. Gloji Juice
The unusual light bulb shaped bottle is a nice reference to the energy-giving properties of the drink.
14. Medicom Pharma: Target Heavy Food
The aim was to show the affected people that (plant-based) Nobilin
has the power to aid digestion. Advertising Agency: BBDO, Germany
15. Saliami Postmodern CD
This is the CD package design of Lithuanian musician SHIDLAS, album
named “Saliami Postmodern”. The CD is vacuumed like real salami and the
sticker with contents is like it would be from meat shop. (Designer: Mother Eleganza)
16. Heresod T-Shirts
Heresod created a new line of t-shirts that are sold in simple &
distinctive packaging that resemble the packaging of food found in
gourmet supermarkets. For example, a ‘pork’ t-shirt is sold in the
Styrofoam deli packaging used in the butcher’s section of a supermarket.
All the t-shirts in the product line are uniquely packaged to make
their products more eye-catching and to create a fun & novel
shopping experiences for consumers.The unique packaging created instant
brand recognition amongst consumers which generated large volumes of
word-of-mouth advertising. (Designer: Prompt Design)
17. Break Fast
A kind of taste pack for oatmeal. This package contains the right
amount of oatmeal with added sugar and salt. You break your BREAK FAST
pack over a bowl, add water and cook in the microwave. Then you can
tentatively serve with cold milk. The idea is to target a new audience
that otherwise would not eat oatmeal, but also to those who are usually
in a hurry in the morning and tend to skip today’s most important meal,
breakfast. Break it fast and have a BREAK FAST! (Designer: Niklas Hessman)
18. Gortz 17 Shoelace Box
To boost the sales of a stylish shoe that’s already a cult product,
Kempertrautmann agency created new packaging that made the brand even
more desirable in terms of look and functionality. (Advertising Agency:
Kempertrautmann)
19. Kleenex
A professional designer appreciates something that is attractive,
surprising, new, simple and devoid of useless information. The Kleenex
“slice of summer” boast all of this at once. This packaging shows great
maturity, because the consumer is not bombarded with information that he
neither really needs nor wants. (Designer: Hiroko Sanders)
20. tPod Tea Packaging
If you use tea bags, you’ve probably already run into the problem of
accidentally drowning the whole thing in your tea. This creative design
is here to help you never drown the end part of your tea bag
again.(Designer: Elisabeth Soos)
21. Ford Ranger Extreme: Matchbox
New Ranger Extreme with extendable cargo bed. (Advertising Agency: JWT, Kuala Lumpur, Malaysia)
0 komentar:
Posting Komentar